MADERA Magazine

MADERA was a hypothetical sub-brand publication created for the shoe brand NISOLO. I was tasked in my Graphic Design II class to create an entire identity for this publication that worked well with the already existing NISOLO brand. This publication could be used as a way for NISOLO to raise awareness on issues that align with their company values. Its small size allows for less waste in print materials and packaging for shipments. It would be printed with non-toxic ink on recycled paper. The content concentrated on rain forest preservation and overall climate change issues being faced. With a minimal aesthetic, MADERA attracts the viewer in and promotes up-cycling as these magazines would serve as great decorations on a coffee table or bookshelf.